We are happy to launch our newest major feature; an API for developers wanting to combine the efficient production of rich interactive content in our visual online editor with custom development.
The API is already in practical use. One example is the title “Eg og Pontus går i land” where singer-songwriter Odd Nordstoga is singing his marvellous book (you can still read it yourself, if you prefer to!), illustrated by the excellent Rune Nyhus. You can see the title in action in the screenshot below.
This book, with a completely custom menu, autoplay of pages, various animations and zoom effects, shows one way of using the API (mainly it is controlling timing and menu, the effects are actually created using standard tool features).
Other use cases include custom bookshelves beyond what you can already do directly in the visual tool, as well as creating a very rich custom-coded infographic as part of a tool-produced interactive book for e-learning. Two examples of the former use case are being released the coming week or so, in fact.
The API functions include (but are not limited to):
Starting/stopping sounds and videos
Navigating to new pages (known as scenes in TapBookAuthor.com), titles or chapters
Kicking off animations
Hiding and showing layers or individual objects
Using in-app-purchases to enable functionality and content
Tracking user actions to our Reading Analytics backend
Change menu state and look
Opening/fetching pages from the Internet
Opening the email client of the device operating system
Do you see a missing feature or something you would like to add? Let us know!
Next week the API will be officially launched at a hackathon at Telenor. We are really looking forward to it. One of our ideas is to create apps helping refugees from Syria and neighbouring countries. It will be interesting to see what the hackers can come up with.
If you are following the the tech press, you might grow a bit tired of the term “Big Data”. Thus, I will not use it again in this short blog post. But the fact is we are now working hard to finalize the architecture for version 2 of our analytics platform (the first version dates back a few years and was tightly integrated into the authoring tool, this new one is running completely separately from the content production platform). This is an important part of an innovation project for which we have gotten some funding from Innovation Norway.
The most recent incarnation of Reading Analytics in TapBookAuthor.com goes way beyond the basic counting of titles and pages that the user accessed. Did the users really use the quiz on page 8? How about the video on the credits page – was it money well spent? Stop guessing and gain actionable insights to optimize your next titles, and learn in detail how your readers are spending their time by utilizing Reading Analytics.
Our Reading Analytics platform also allows for clients to plug in their own Business Intelligence platforms and feed data into production systems, if they desire. And opposed to old fashioned data warehouses (I avoided saying the B-word!), these can efficiently be queried and we provide a set of default real-time-updated widgets and reports as well.
If you want to join our beta program for our updated Reading Analytics platform or have some input for us, please contact us.
Maybe we are too modest, but today – after several customers have been using it for almost a year – we are announcing at new product; nicknamed a subscription engine. Sometimes even refer to it with the cryptic description as a “white label subscription backend”. More simply put the product lets our Enterprise Edition customers packet, deliver and sell digital products in any way they want.
The product is API-driven and can integrate with the customers’ e-commerce solutions or run standalone. One use case would be using it to run a set of digital subscriptions, another a digital bookstore selling individual titles and a third to sell licenses in bulk to schools. Or all of the above! 🙂
If you want to discuss options or have a potential use case, please contact us.